Direct Wire & Cable – Celebrating 40 Years!

Direct Wire and Cable, Inc. is excited to commemorate its 40th anniversary in the wire and cable manufacturing business. Direct recently held a company-wide event to commemorate the special milestone, along with celebrating a highly successful 2017. “It has been an exciting ride for the Direct family; seeing the growth into new markets and industries has also been very rewarding,” says founder Richard Witwer. The company started as a small shop in Richard’s garage, selling cable to welding distributors. They have come a long way since then. Currently in the process of adding onto their existing manufacturing facility, growing the facility this year alone by nearly 10,000 square feet is the next step in reaching new customers and markets. During the celebration, management also acknowledged the current administration’s new tax program, which has benefited the company and Direct Wire executives wanted to pass that along to each of its employees with an ‘additional’ bonus. “The additional bonus was a nice surprise, it’s good to know that Direct continues to care about their employees and want to share in the success of the company.” Says Direct Wire Employee Missy Zwally, who has worked for the company for 20 years. The company is highly aware of the fact that it wouldn’t be anywhere without its wonderful employees and customers. Direct Wire’s president Eric Laubach says, “We are who we are because of our customers and want to continue to please them through new product innovations and strong service for many more years to come.”